Visual identity and collateral for the launch of the new Fujifilm Instax SQ10 camera in Toronto. Together with Dani Roche, we worked to create an identity that paid homage to the new square format and drew inspiration from the tools creatives use to create.

Studio: Kastor & Pollux
Creative Direction: Dani Roche
Executive Production & Strategy: Dani Roche
Graphic Design: Sabrina Scott
PR & Marketing: Vanessa Cesario
Creative Production & Design: Ema Walters & Dani Reynolds
Build: Jordan Mill

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